Fan revenue benchmarks

You know your numbers. Do you know if they're good?

Your dashboard tells you 2.46% of your fans ever spend. It cannot tell you whether that's terrible or excellent — because that answer doesn't exist until someone compares you to everyone else doing this.

No platform login · no messaging automation · benchmarks from creators who opt in

Your fans who ever spend Sample data
4.10%Median 6.80%Top 10% 2.46%You
0%2%4%6%8%
You2.46%
Median creator4.10%
Top 10%6.80%
You are below the middle. That is the single most useful sentence in this report — and you could not have written it yourself.
What you actually get

The report you open after 30 days.

You already have a dashboard of your own numbers. This is the part nobody can show you — where you stand, and who is taking your money.

app.celebquefans.com/benchmarks

Where you stand

30 days 90 days
4.10%Median 6.80%Top 10% 2.46%You
0%2%4%6%8%
Revenue$2,135
Paying fans35
Per fan$1.50
Cost / paying fan$68.75
SourceNew fansPayingPer fanReturn
Reddit — r/•••••••1429$5.58+$792.90
Reddit — r/••••••966$5.51+$528.60
Direct / no referrer585$7.05+$409.00
TikTok bio2514$0.36+$90.00
Promo — @promoB3402$0.13−$125.00

Sample data in this preview. Your own figures replace it the day you add a link.

Fans who ever spend 2.46% You 2.46% · median 4.10% · top 10% 6.80%
Cost per paying fan $68.75 You $68.75 · median $41.20 · top 10% $18.60
Return per fan $1.50 You $1.50 · median $2.20 · top 10% $4.80

Every metric gets the same strip: your figure, the middle, and the top. Sample benchmark data.

Promo scorecard

Across all creators
@••••••12 creators · 61 paying fans $14.20 Delivers
@••••••5 creators · 9 paying fans $38.90 Mixed
@promoB14 creators · 11 paying fans $216.40 Avoid
@promoA7 creators · 6 paying fans $183.30 Avoid

Alerts

You didn't have to ask
Before you pay

@promoB is on the avoid list. Across 14 creators it has cost $216.40 per paying fan. You were about to send $170 for another month.

Today, 09:12
Source dropped

TikTok conversion fell 41% this week. Still sending clicks, no longer sending spenders.

Tuesday, 07:30
Working

Reddit has produced your best fans three months running. $5.58 per fan against $1.50 overall.

Monday, 08:00
The benchmarks

Three answers no single creator can produce.

Anyone can tell you what they earn. Nobody can tell you whether it's good — including you, and including any AI, because the answer isn't in your data. It's in everyone's.

01

Where you stand

Your conversion against the median, the top 10% and the bottom quartile — measured across every creator on the platform, not over your own history.

02

What the best ones do differently

Which sources the top 10% put their effort into, and how their mix differs from the median. Patterns across hundreds of accounts, not advice from a blog.

03

Which promos are actually honest

The performance of each promo account across everyone who has paid it. This is the number that cannot be faked, bought or inferred.

Fair question

Why can't you just ask an AI?

For a lot of software the honest answer is "you can." Here is exactly why this isn't one of them.

Access

It cannot see your data

It has no connection to your links, your payouts or your promo accounts. You would have to paste everything in by hand, every month, forever — and it still couldn't verify any of it.

Continuity

It answers once and forgets you

You can't subscribe to an answer. Nobody is going to tell you on a Tuesday that a source quietly stopped converting three weeks ago — unless something is watching that source for you.

Everyone else

It has no other creators

Ask any model what a good spend rate is and it will quote a blog post. The median across creators your size does not exist in any training set. It only exists once enough people track in one place.

Evidence

It cannot tell you who is scamming

"Is @promoB honest?" is not a text question. It is answered by the results of that account across hundreds of creators. No model can know what has never been measured.

Promo scorecard

The list nobody can buy their way onto.

Every paid promo account, scored on results across every creator who has used it. Sample data below.

Promo account Creators using it Fans delivered Fans who paid Cost per paying fan Score
@•••••• (12 customers) 123,18061 $14.20Delivers
@•••••• (5 customers) 51,2409 $38.90Mixed
@promoB (14 customers) 144,76011 $216.40Avoid
@promoA (7 customers) 72,1906 $183.30Avoid

How a score is earned. An account is flagged when the fans it delivers fail to spend across several creators, not one bad month. This is the only thing on this page that a competitor cannot copy, a model cannot generate and the promo account itself cannot pay to change.

How it works

Five minutes a month, one link per source.

You keep posting exactly as you do now. The only change is which link you paste.

01

Add your sources

You doName where you post — Reddit, X, TikTok, each promo account You getA tracked link for each one

02

Post as normal

You doPaste the matching link You getClicks and fans counted per source

03

Bring your earnings

You doDrop in the statement you can already export You getRevenue per source, matched to the period

04

See where you stand

You doNothing You getYou against the median and the top 10%

05

Get told, not asked

You doNothing You getAn alert when a source degrades, and a warning before you pay a bad promo

Why this makes you money

More money, from the fans you already have.

You do not need more fans. Ninety-six out of every hundred people who follow you will never pay you anything. Chasing more of them is the most expensive way there is to earn more.

Lever 01

You are chasing the wrong 96%

Only 4.2% of fans ever spend a cent. Buying fans mostly buys people who never will. The money is in the other 4% — and today you cannot tell which is which.

Lever 02

One fan is worth 6.4× another

A fan from Reddit is worth $88.10. A fan from YouTube, $13.70. Same fan count on your profile. Without tracking you are guessing which one you just paid for.

Lever 03

A bad promo charges you twice

It takes your fee and sends fans who never spend. The sample on this site: $170 paid, $45 returned. That is not a bad month, it is money gone.

Lever 04

A manager takes a cut of everything you make

The going rate is 30–50% of your gross, forever. On $2,136 a month that is $1,068 — every month. This is a flat $29. That difference is yours.

What your options actually cost

Your option What it takes from you What you actually get
Nothing — keep guessing $0 You find out a promo was wasted after you have paid it. Every month.
A manager 30–50% of gross
= $1,068/mo on $2,136
They run your page — and you still cannot see your own numbers. Some hold your login.
A general AI ~$20/mo A plausible answer built from public blog posts. The same answer it gives everybody else.
celebquefans $29/mo flat
no percentage, ever
Where you stand against everyone else, which promo accounts are honest, and a warning before you pay a bad one.
One promo you should not have paid for 3 months of it = $375 Your sample loss was $125 a month. Three months of that one mistake costs more than a full year of this tool ($348).
What a manager keeps on $2,136 a month $12,814 a year Managers commonly take 30–50% of gross. At 50% that is $12,814 a year; at 30%, $7,689. This tool costs $348 a year and takes no percentage of anything you earn.

What we will not promise you. Nobody can promise you will earn more, and any tool that does is selling you something. Some creators will find out they are already doing well. What we promise is that you will finally know — your real numbers, your real position, and which accounts are quietly taking your money. What you do next stays yours.

Pricing

Cheaper than one bad promo.

One wasted promo payment costs more than a year of this. And unlike a manager, it takes no percentage of anything you earn.

Tracking

Free

forever · no card
  • Up to 5 tracked sources
  • Clicks, fans and revenue per source
  • Cost per paying fan
  • Promo scores (view only)
Start free
Where the value is Benchmarks

$29

per month
  • Everything in Tracking, unlimited sources
  • Your position vs. the median, top 10% and bottom quartile
  • What the top 10% do differently — source mix and timing
  • Alerts when a source degrades
  • Warning before you pay a flagged promo account
Try 14 days
Agencies

$7

per creator · per month
  • Roster-wide benchmarks
  • Prove promo spend with data, not promises
  • Promoter scorecards you can show a creator
  • White-label reporting
Talk to us

Note the agency tier: an agency that can prove its promo spend delivers will win better creators than one that can't. Transparency here is a sales advantage, not a threat.

Questions

Straight answers.

Where do the benchmarks actually come from?

From creators who use celebquefans. Each account contributes anonymised totals — spend rate, revenue per source, promo results — and you only ever see aggregates, never another creator's data and never anything identifying. This is also why the numbers get better over time: the more creators track, the more precise the median becomes. We publish the sample size behind every benchmark, and we don't show one until enough creators are in it to be meaningful.

I could just paste my statement into ChatGPT and ask what's good.

Try it — you'll get a sensible-sounding answer sourced from blog posts, and it will be the same answer everyone else gets. It cannot tell you that you're at 2.46% while the median creator your size is at 4.10%, because that number has never existed publicly. It also can't tell you that @promoB rips people off, because that requires the results of hundreds of creators paying it. If a general AI could answer this, we wouldn't have built it.

Will this get me more fans?

Not directly, and we won't promise it. Most creators get more from fixing where their money leaks than from chasing new followers: moving effort to the source that already converts, and stopping a promo payment that was never going to return anything. A creator with 800 fans from the right place can out-earn one with 4,000 from a bad one.

Do you sell followers or engagement?

No. Nothing here is bought, inflated or generated — and buying fake traffic is exactly how accounts get restricted. If your numbers don't move, we'll tell you that rather than dress it up.

Do you need my platform password?

No, and we won't ask. celebquefans sits in front of the links you post and counts what comes through them, then matches that to an earnings statement you export yourself. It never messages your fans, never posts anything, and nothing on the platform can be affected by using it.

Is this safe to use if I'm already with an agency?

It's your data about your own earnings, and knowing your own numbers is never a problem. Some agencies will welcome it — the good ones can use it to prove their spend works. If you're on a split, seeing exactly what came in per source is the most basic thing you should be able to do.